Success Cases
NIVEA Sweden case: lägre bounce rate med chatbot
Se hur NIVEA Sweden ökade engagemanget vid en produktlansering med LoyJoy chatbot och sänkte bounce rate från 92 % till 45 %.
Business Goals
NIVEA Sweden wanted to promote their new product launch and achieve a higher on-site engagement than on the original static landing page.
The LoyJoy chatbot transformed the product launch into an interactive, joyful experience for website visitors.
Results
NIVEA Sweden is very pleased with the results: “Just to see the Bounce Rate drop from 92% to 45% on this kind of campaign is insane. The change is massive.”